July 17, 2018

Lantronix Appoints Former PLX Technology and Cypress Semiconductor Sales VP Gene Schaeffer as the Head of Americas Sales

Irvine, CA – July 17, 2018Lantronix, Inc. (NASDAQ: LTRX), a global provider of secure data access and management solutions for the industrial Internet of Things (IoT) announced that Gene Schaeffer has joined the Company as the head of sales for the Americas region.

“With more than 20 years of experience in building and leading successful enterprise sales teams, we believe that Gene will be a key contributor in driving Lantronix toward greater success in the Americas market,” said Kevin Yoder, Lantronix vice president of worldwide sales. “We are very excited and pleased to have someone with Gene’s experience, leadership and relationships joining the Lantronix sales organization.”

“Lantronix has a solid reputation for delivering innovative solutions for the industrial IoT marketplace,” said Schaeffer. “I am extremely excited to have the opportunity to work with Kevin and the rest of the Lantronix leadership team to help grow our business in the Americas region.”

Prior to joining the Company, Schaeffer served as senior vice president of global sales for OCZ Storage Solutions, a Toshiba Group Company, where he was instrumental in expanding the company’s enterprise footprint while growing commercial revenues. Prior to joining OCZ, he was executive vice president of worldwide sales for PLX Technology, a global provider of semiconductor-based connectivity solutions, where he was a key contributor in the development and implementation of an organization-wide transformation that led the company to record revenues and profitability, and eventual acquisition by Avago Technologies. Schaeffer has held various senior management positions at other technology companies including PulseCore Semiconductor, Exar Corporation and Cypress Semiconductor.        

About Lantronix 

Lantronix, Inc. is a global provider of secure data access and management solutions for the Internet of Things (IoT) assets. Our mission is to be the leading supplier of IoT solutions that enable companies to dramatically simplify the creation, deployment, and management of IoT projects while providing secure access to data for applications and people.

With more than two decades of experience in creating robust machine to machine (M2M) technologies, Lantronix is an innovator in enabling our customers to build new business models and realize the possibilities of the Internet of Things. Our connectivity solutions are deployed inside millions of machines serving a wide range of industries, including industrial, medical, security, transportation, retail, financial, environmental and government.

Lantronix is headquartered in Irvine, California. For more information, visit www.lantronix.com.

Learn more on the Lantronix blog, www.lantronix.com/blog, featuring industry discussion and updates. To follow Lantronix on Twitter, please visit www.twitter.com/Lantronix. View our video library on YouTube at www.youtube.com/user/LantronixInc or connect with us on LinkedIn at www.linkedin.com/company/lantronix.


Lantronix Media and Analyst Contact:

Shahram Mehraban

VP, Marketing

[email protected]

[email protected]



Lantronix Sales:

[email protected]

Americas +1 (800) 422-7055 (US and Canada) or +1 949-453-3990

Europe, Middle East and Africa +31 (0)76 52 36 744

Asia Pacific + 852 3428-2338

China + 86 21-6237-8868

Japan +81 (0) 50-1354-6201

India +91 994-551-2488


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© 2018 Lantronix, Inc. All rights reserved.

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